Diageo CEO on tariffs / Sazerac unit signs deal with baijiu brand / Irish Whiskey Masters results

Posted By: mr.b - 5:06 AM
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Johnnie Walker owner Diageo is “working very hard” with the UK, EU and the US to de-escalate the tariff threat on spirits, CEO Ivan Menezes has said.

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Sazerac Company's 375 Park Avenue Spirits arm has signed an agreement with Ming River Sichuan Baijiu to import the brand into the States.

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Enjoying a massive resurgence in popularity, Irish whiskey is loved around the world and with new distilleries set to release their goods, the sheer range of offerings will grow. SB examines what fans should be thrilled about right now.

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Scotch producer Loch Lomond has revealed a complete brand overhaul including new packaging for both its domestic and global travel retail ranges.

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UK distributor Cellar Trends will provide cocktail-making kits for bars and restaurants across the UK as part of a £75,000 (US$98,000) support effort to help the on-trade recover.

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Mixer producer Franklin & Sons and newly appointed ambassador Candice Brown, winner of The Great British Bake Off, have created a selection of baking recipes made using its range.

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Australian producer Lark Distilling has released its first blended malt whisky, called Symphony No.1.

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American spirits company Milestone Brands has appointed former William Grant & Sons executive Marc Carson to the role of vice president, marketing.

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