Diageo buys Aviation American Gin / £10m fund to help distilleries go green / Most valuable spirits brands

Diageo acquires Aviation American Gin Drinks giant Diageo has agreed to buy Davos Brands, which co-owns Aviation American Gin with actor Ryan Reynolds, in a deal worth up to US$610 million. Read more...   UK government gives £10m to help distilleries go green The UK government has pledged a £10 million (US$12.9m) fund to help the nation's distilleries become more environmentally sustainable. Read more...   Top 10 most valuable spirits brands  Research firm Brand Finance has revealed its ranking of the world's most valuable spirits, which is once again dominated by Chinese powerhouses. Here, we count down the top 10. Read more...   Woodford Reserve Bourbon creates Spectacle for the Senses Brown-Forman has unveiled a new campaign for Woodford Reserve to celebrate the Kentucky Derby and highlight the brand's 200-plus flavour notes. Read more...   Great Drams bottles 30-year-old whisky Independent bottler Great Drams has released three limited edition Scotch whiskies, including a 30-year-old single grain from Girvan Distillery. Read more...   Does the RTD sector need more regulations? The ready-to-drink market is breathing new life into the '90s alcopop trend, but with the category's mounting success comes calls for more regulations. Read more...   Britain’s bar sales drop 63% post-lockdown Sales in Britain’s bar chains dropped 63.3% in July compared with the same period in 2019 as sites reopened following the ease of lockdown restrictions. Read more...   Scratch creates botanical rum  English brand Scratch British Rum has expanded its range with a botanical bottling and a blend of two-year-old and three-year-old rums. Read more...   Latest spirits industry vacancies Digital Commercial Editor The Drinks Business London, UK Post a job now and get your vacancy seen by over 600,000 potential candidates on the world's leading spirits industry site. For more information call +44 (0)20 7803 2427 or email lewis@unionpress.co.uk.

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